Winchester BID has worked with Winchester based creative agency Rooster (located on Southgate Street) to produce an exciting new map for the city centre. The handy pocket sized map, provides two walking routes for visitors starting from the train station, or at The Broadway. Working with the Winchester Tourist Guides, the walking routes seamlessly guide visitors through the tourist hotspots of the city, taking in it’s rich cultural history. The walks will also ensure visitors are taken through areas of the city located off the High Street, to encourage footfall through the entire city centre and raising awareness of the businesses you’ll find in these fascinating streets such as Kingsgate Village, The Constabulary and Parchment Street.
The Map drives visitors to the www.viewwinchester.com site, where they can find an up to date directory of all businesses in the city. This also ties in with a new signage project to be unveiled later this year.
50,000 of the pocket guide maps will be distributed throughout key locations across Winchester and Hampshire and will also be available to collect from Winchester Tourist Information.