Promoting Winchester is a key delivery objective of the BID. We aim to raise the profile of Winchester as an excellent location for modern business and  a quality destination for consumers, residents, employees and visitors.

We will continue to:

  • Promote Winchester as a vibrant and cultured city in which to shop, work, live and visit
  • Increase the promotion of Winchester as a thriving environment, in which to do business
  • Communicate and engage with BID levy payers on events, projects and services
  • Develop the View Winchester digital platform, which promotes all levy payers
  • Raise the profile of key areas in the city with the use of targeted, cross-channel campaigns
  • Increase footfall by organising key events in the Festivals in Winchester programme
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